Xerox are a global company specialising in digital, print and workplace solutions. We were thrilled to join forces again, this time for their new “We Make Work Work” brand campaign.
‘We Make Work Work’ spotlights Xerox’s full suite of offerings to help their clients succeed in today’s hybrid working environment. From digitising the workplace to software, security, and AI. The campaign emphasizes Xerox’s commitment to supporting their clients as they continue to redefine the modern workplace.
The campaign sits across digital and streaming services, as well as podcasts, billboards, and digital ads in America. Working from a brief from Xerox’s creatives, we produced a 30-sec CTV ad and 15-sec cut downs for social channels. Using carefully chosen stock footage, the ads demonstrate the ways in which Xerox can support todays hybrid workspace.
|Producer / Director||Kevin Lee Brown|
|Production Manager||Nicki Reddington|
|Edit Assistant||Luke Gardner|
|Sound Design||George Watts|
|Colourist||Jack Kibbey Newman|